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The 2018 edition of the world's biggest shopping event – Alibaba's Double 11 or Singles' Day – just went down in China.

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Started over 80 years ago in Ramlösa, Sweden, BOXON is now one of the leading packaging companies in Europe – with business growing rapidly in the Chinese market.

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The Chinese web is littered with potential pitfalls and complications that, if not navigated correctly, can lead to reduced traffic and other issues – issues that can hurt your business and damage your brand.  

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Last weekend the Consulate General of Sweden in Shanghai and the other Nordic consulates invited the public to “Northern Europe, More Surprises per Square Meter” – an event showcasing Nordic culture and tourism at Shanghai's Daning Music Plaza.

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As expected Alibaba's Tmall broke last year's Double 11 sales record with a landslide.

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Together with the Consulate General of Sweden in Shanghai, JOHAN & JOHAN will be taking KAIMEN to Shanghai's fashionable K11 Art Mall this weekend, the 4–5th of November.

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Last week KAIMEN went to Cologne, Germany, for the annual Kind+Jugend trade fair.

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