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To mark the launch of a new of a new Gina Tricot collection we invited customers, friends and Shanghai’s Gina-girls to The Swedish Space for some exclusive shopping, ice cold piña coladas and plenty of summer vibes!

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The SKP department store is sometimes referred to as the Barneys New York of Beijing, and it's probably the highest regarded deparment store in China. Now, we are happy to say, they are also hosts of a Bread & Boxers pop-up store.

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As part of our Mini Rodini launch in China, we opened a pop-up store with the brand's PRE AW 2019 collection – the colourful and Italian inspired 'Tutto Bene' – at Shanghai department store ISETAN.

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We had the honour to open GINA TRICOT's first store outside Europe this weekend!

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Tmall started their annual Maternity Day campaign yesterday and we got to go down to Alibaba campus in Hangzhou with Mini Rodini and take part in their ‘Tmall Golden Baby Awards’.

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Mini Rodini was handpicked by Tmall to take part in their big maternity day campaign and we produced a video that will be streamed on Tmall.com this Monday!

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It's Shanghai Fashion Week and ONTIMESHOW – China's biggest and arguably hottest fashion trade show – is taking place in the city's arty West Bund district.

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