Tmall started their annual Maternity Day campaign yesterday and we got to go down to Alibaba campus in Hangzhou with Mini Rodini and take part in their ‘Tmall Golden Baby Awards’.
Mini Rodini was handpicked by Tmall to take part in their big maternity day campaign and we produced a video that will be streamed on Tmall.com this Monday!
It's Shanghai Fashion Week and ONTIMESHOW – China's biggest and arguably hottest fashion trade show – is taking place in the city's arty West Bund district.
China is changing the world of Digital Marketing – for consumer brands but also for the B2B sector – this morning we hosted a Swedish Chamber of Commerce SharpTalk breakfast seminar on the topic.
We’ve only just got back from the Chinese New Year’s holiday but the creative team is already hard at work on a new project: we’ve connecting Gina Tricot with Shanghai’s hottest fitness studio F&B Fitness for a fun event with the working title
One of Sweden's leading fashion brands, Gina Tricot has partnered with JOHAN & JOHAN as they set out to open a flagship store on Alibaba's premium eCommerce platform Tmall in early 2019.
